postqueen vs Later
A visual, Instagram first planner built around a media library and a drag and drop calendar.
Later started in 2014 as an Instagram scheduler and still shows it, in a good way. The product is built around a media library and a visual calendar, so you plan a grid by looking at it rather than by reading rows in a table. It publishes to Instagram, Facebook, TikTok, Pinterest, LinkedIn, YouTube, Threads and Snapchat, and pairs that with a link in bio page, analytics and a well regarded mobile app. Later ended support for X in 2025 and no longer posts there.
postqueen is the open source side of this table: AGPL-3.0 licensed, free to self-host from a Docker image, and agent-first by design, so Claude Code, ChatGPT, Codex, Cursor, OpenClaw and Hermes can drive your whole schedule through the CLI and the built-in MCP server. Later is a hosted dashboard, which is the right answer if you want someone else running it and do not intend to automate.
Feature by feature
| Feature | postqueen | Later |
|---|---|---|
| Channels | ||
| Yes | Yes | |
| YouTube | Yes | Yes |
| Google Business | Yes | No |
| Dribbble | Yes | No |
| Yes | Yes | |
| Yes | No | |
| TikTok | Yes | Yes |
| Yes | Yes | |
| Yes | Yes | |
| Threads | Yes | Yes |
| X | Yes | No |
| Slack | Yes | No |
| Discord | Yes | No |
| Mastodon | Yes | No |
| Bluesky | Yes | No |
| Lemmy | Yes | No |
| Warpcast | Yes | No |
| Telegram | Yes | No |
| Nostr | Yes | No |
| VK | Yes | No |
| Dev.to | Yes | No |
| Medium | Yes | No |
| Hashnode | Yes | No |
| WordPress | Yes | No |
| Whop | Yes | No |
| Kick | Yes | No |
| MeWe | Yes | No |
| Twitch | Yes | No |
| Listmonk | Yes | No |
| Skool | Yes | No |
| Publishing | ||
| Post scheduling | Yes | Yes |
| Drag & drop calendar | Yes | Yes |
| Cross posting?One post, many channels, per-platform formatting | Yes | Yes |
| Bulk scheduling | Yes | n/a |
| Save as draft | Yes | Yes |
| Image & video upload | Yes | Yes |
| Video publishing | Yes | Yes |
| Threads & scheduled comments | Yes | n/a |
| AI post drafting | Yes | Yes |
| AI image generation | Yes | n/a |
| Built-in picture editor | Yes | Yes |
| Team approvals | No | Growth plans and up |
| Features | ||
| Open source | Yes | No |
| Self-hosting?Run it on your own server for free | Yes | No |
| Public API | Yes | n/a |
| Webhooks | Yes | n/a |
| CLI | Yes | No |
| MCP server?Model Context Protocol for AI assistants | Yes | No |
| AI agent integrations?Claude, Claude Code, ChatGPT, Codex, Cursor, Gemini CLI, OpenClaw, Hermes | Yes | No |
| Node.js SDK | Yes | n/a |
| n8n integration | Yes | n/a |
| Zapier / Make.com?Connect via the public API and webhooks | Yes | No |
| Automated actions (Plugs)?Auto repost, like and comment on milestones | Yes | n/a |
| Repeated posts | Yes | n/a |
| RSS auto-post | Yes | n/a |
| Signatures | Yes | n/a |
| Analytics | Yes | Yes |
| Customer / brand groups | Yes | Yes |
| Unlimited team members?On Growth plans and above | Yes | No |
| White label | No | No |
| Mobile app | No | Yes |
| Social inbox | No | Higher plans |
| Social listening | No | Scale plan |
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Pricing at a glance
Cloud plans run $20 to $99 per month with unlimited posts on every plan, four or five months free on yearly billing, and a 7-day free trial. Self-hosting is free.
Paid plans start around $25 per month, or about $19 per month billed yearly, with a 14 day free trial.
Frequently asked questions
What is the main difference between postqueen and Later?
postqueen is open source and built for AI agents to drive: the same account is reachable from a calendar, a CLI, a REST API and a built-in MCP server, and you can run the whole thing yourself. A visual, Instagram first planner built around a media library and a drag and drop calendar. Which one fits depends on whether you want to automate publishing or manage it in a dashboard.
Is Later or postqueen open source?
postqueen is. It is AGPL-3.0 licensed, the code that touches your accounts is public, and self-hosting is free with a Docker image or a Helm chart. Later is a hosted product, so the database, the OAuth tokens and the publishing history stay on their infrastructure.
How many channels does each one publish to?
postqueen publishes to 30 channels and Later covers 7 of the ones we track. The number matters less than the overlap: list the networks you actually post to, then check both against that list rather than against each other.
Can I drive either one from an AI agent?
postqueen ships a built-in MCP server, a CLI on npm, a REST API, a Node SDK and an n8n node, so Claude Code, ChatGPT, Codex, Cursor, OpenClaw and Hermes can all drive it. We could not verify a public API, CLI or MCP server for Later, which makes driving it from an agent a scraping problem rather than an integration.
How does the pricing compare?
postqueen cloud plans run from $20 to $99 a month with unlimited posts on every plan, four or five months free on yearly billing, and a 7-day free trial. Self-hosting is free. Later: paid plans start around $25 per month, or about $19 per month billed yearly, with a 14 day free trial. Prices move, so confirm both before deciding.
What is involved in switching from Later?
Plan for the reconnection, not the export. Scheduled posts rarely migrate between tools, so someone re-enters the queue by hand, and every channel needs its OAuth connection made again. The part worth checking first is whether Later lets you take your analytics history with you, because that is the piece that is gone for good if it does not.
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