---
title: "Free UTM Link Builder for Social Media Links"
description: "Add utm_source, utm_medium and utm_campaign tags to any link and copy it in one click, with the link’s own query parameters kept. Free, in your browser."
canonical_url: "https://postqueen.ai/tools/utm-link-builder"
markdown_url: "https://postqueen.ai/tools/utm-link-builder.md"
last_updated: "2026-09-25"
llms_txt: "https://postqueen.ai/llms.txt"
---

# UTM link builder for social links.

Add campaign tags to a link so your analytics shows which post, network and campaign each visit came from.

Website URL

Campaign source

Campaign medium

Campaign name

Campaign term (optional)

Campaign content (optional)

Your link

https://postqueen.ai/pricing?utm_source=linkedin&utm_medium=social&utm_campaign=spring_launch

Runs in your browser. Nothing you type is uploaded.

## Good to know

- utm_source is where the click comes from, like linkedin or newsletter.
- utm_medium is the kind of channel, like social or email.
- utm_campaign names the push, like spring_launch. Keep names lowercase so reports do not split.

When the post is ready

## Schedule it with PostQueen, or ask your agent.

PostQueen counts each network’s limit as you write, and publishes to 30+ networks at the time you pick.

[Start 7-day trial for $0](https://app.postqueen.ai/auth?utm_source=postqueen.ai&utm_medium=landing&utm_campaign=trial&utm_content=tool-ready) $0 due today. Cancel in one click.

## UTM link builder questions, answered.

Anything else? Write to [support@postqueen.ai](mailto:support@postqueen.ai) and a person answers.

### Which UTM tags do I need?

Source, medium and campaign are enough for most links. Add term and content when you want to compare two versions of the same post.

### Do UTM tags affect SEO?

No. Search engines ignore them for ranking. Only use them on links you share, not on links inside your own site.

### Can I shorten a tagged link?

Yes. The tags stay in the long link the short one points to, so your analytics still sees them.

## More free tools

### [Character counter](https://postqueen.ai/tools/character-counter)

Live counts against each network’s real limit.

### [Thread splitter](https://postqueen.ai/tools/thread-splitter)

Turn a long draft into numbered posts that fit.

### [Bold text generator](https://postqueen.ai/tools/bold-text-generator)

Bold, italic and monospace letters you can paste anywhere.

### [Hashtag extractor](https://postqueen.ai/tools/hashtag-extractor)

Pull every hashtag out of a caption, without duplicates.

### Write it here, post it everywhere.

Hand the posting to your AI agent and get your time back.

[Start 7-day trial for $0](https://app.postqueen.ai/auth?utm_source=postqueen.ai&utm_medium=landing&utm_campaign=trial&utm_content=tool-band) $0 due today. Cancel in one click.